Equestrian Escapes has duely noted the absolute need for businesses today to play the 21st century game. Cyber space. The optimal goal is not what you may think… money, money, money. But to deliver a great service or product, and using the web in its different ways is most vital in finding your perfect customers. Because they are out there, and they are looking for a product that will make them happy. So is the nature of our capitalist, consumer ruled soceity.
So how is Equestrian Escapes using the web today? And how can you be involved?
This is the headquarters of Equestrian Escapes on the web, if you will. It was the first website we launched and has managed, over time to help us build a loyal following of happy customers who can easily browse our itineraries at their lesiure whenever they want. EquestrianEscapes.com has been up and running for three years now. Click on the link above to read about our extensive list of horse riding holidays.
This is the blog you are currently reading. We have written over fifty full length articles describing our itineraries and a wide vareity of other things. Our blogs are written mostly by our staff but we have included articles that have been volunteered by customers and friends of Equestrian Escapes. For example we have had a number of talented writers take us through each step of their holiday and kindly let us post it as an article, with links, onto our blog. EquestrianVacations.co.uk has proved to be an invaluable source when it comes to letting people know what we’re up to both on the scene, and behind it.
This Fan-page on Facebook is a little base that we have recently been using to let our friends, family, colleagues and fans gather in one convenient address to hear about recent news and events. We have been using facebook to alert people to our newest of holidays and we upload our favourite photos of horses that we have taken in the UK and abroad. At the time of writing this article, our facebook page has 157 fans.
This is our most recent cyber venture. Twitter, brought into the limelight by the likes of Stephen Fry, is an extremely popular internet communication site and a massive forum on which people can write short notes to the Twitter world and their own accumulated “followers”. Followers are people who have selected your account, for example Equestrianhols and decided that they want to be alerted whenever you post something new. We only began Tweeting here at Equestrian Escapes a few days ago but already have double figures of followers! Click on the link above to visit our Twitter page and start following now.
Folkd is an article sharing site on which a long standing friend of Equestrian Escapes has been taking his own time to write occasionally. Eduardo a friend of Sarah Caplan has been contributing to Folkd under the amusing alias of EduardoHorseExpert. Click above to browse his short descriptions and links.
6. Hot Frog
This is a directory of UK based businesses. Each registered business has a page on which it can sumbit articles about their product allowing the reader to have an incredibly close look at what it is they are interested in. Most sites do not offer this attention to detail and this is why Equestrian Escapes has laboured to put a few very select holidays onto our page within its listings.
Ezine is another article shraing website. Our correspondant on this one is none other than Richard Mark who has occasionally dipped in a dropped a line on a recent holiday or travel experience. He regularly travels with Equestrian Escapes. Click above to go directly to Ezine and read his articles.
Check out Equestrian Escapes’ Horse World on our main site. It has all sorts of horsey information and some great photos.